Friday 20 July 2012

The Marriage of Editorials and Online Shopping

Susie Sheffman of eLUXE dishes about being part of an online shopping website that marries e-commerce and editorials seamlessly. Read the full article online at the Genteel. It is interesting how the world of magazines has changed so much with the internet era. Now adays, publishers have responsibility for the end user. Magazines have to teach people how to dress and style themselves in an interesting way and these publishers have accountability to their vendors to sell the merchandise when they are an online magazine that is also able to sell the products.

Check out how the eLUXE girls link their editorial content with their great designer clothing and accessories. New products are featured in the weekly magazine. A one stop shop for style inspiration and online shopping.

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